FINAL MUSIC VIDEO

 

Narrative synopsis 

Two lovers are in a dream-like romance, almost too good to be true. As time passes them by, singer Rize starts to realize that her lover was just a figure of her imagination. 

Artist Identity and Cross-media 

I used the artist logo at the start of the video which is the same one that can be seen on the website and the 30 second audio-visual (as well as the merchandise on the website too). This establishes a clear connection between all the different media presences that my artist has, anchoring their identity. Furthermore, I include the link to my website at the end of the video in case any of the watchers or avid fans want to look further into the artist. To adhere to the brief and make it clear this is a product from Universal Music Group, I put their logo at the end and on all the pages in my website by the footer. 

Intertextuality 

In terms of intertextuality, I use some shots from the film Moonrise Kingdom which I made my artist refer to in the 'About' page on my website. 

In the shot above, you can also see the reference to the famous romance novel 'Pride and Prejudice'. Throughout the video, I make constant references to romance books (especially ones that feature an lgbtq+ couple to reflect the wlw relationship that features in my product). Examples of this can be seen below with the book 'Song of Achilles' and 'Sputnik Sweetheart'. In terms of narrative, the music video subtly references the plot in Sputnik Sweetheart which is has elements of magical realism in the form of dreams which I translate into my video clearly - it also features the disappearance of a partner in a lesbian relationship. 

Other stylistic influences include to the film Requiem for a Dream (2000)