PITCH : Music Video

  Link to song choice Only in my dreams - The Marias

Includes : moodboard, shotlist, narrative, location list, themes, visual plans, camera movement, inspiration, artist persona 

for a better view : dreamgirl pitch 

TEST SHOTS and Reflection

 

Tuesday, June 29, 2021

TEST SHOTS and Reflection

 

1) I directed my model to have a pose that incorporates natural framing from her clothing. This allowed a focus on her facial features - further enhanced by her direct contact with the camera. I also asked her to have a natural, relaxed expression to make the shot look effortless  [Close-up shot]

Improvements : the lighting could be better with more of an emphasized contrast between the shadows and light. The cropping of the picture can also be improved by placing the model in the center of the framing. 

Edits made : Some of the edits I have made as seen in panel 2 is making the image warmer to highlight her beige scarf more as it's colour in the original shot seems dull and desaturated. This also made the light softer on her face rather than stark. Next I sharpened the image and inserted a tilt shift which blurred the lower and upper parts of the image to emphasize the model's face. Additionally, I amde adjustments to the shadows and highlights of the picture. I also included a black and white edit which provides a nice contrast of the dark skin of my model and her white clothing and framing. 

2) The next shot is when my model is more in-motion with her pose, her arms up in the air. This time, more of her outfit is revealed but I still coordinated to maintain the direct gaze and subtle natural framing. [mid-shot]

Improvements : Because this was an in-motion shot, the picture itself came out slightly blurry making the editing process a lot harder. In the future for these in-motion shots I should advise my model to move slower, keeping the in-motion posture whilst getting more of a clarifying shot. This shot also does not display her outfit in the best way. There is a lack of contrast and consistency in lighting which also needs to be touched up on.

Edits I made : As this shot was perhaps too blurry to be a main image, I converted it into an out of focus background which seemed to work better. In my edits, I included examples of how I can perhaps utilize this image as a background for adverts which I can have on my website. I included a Helvetica font and simple logo to create a minimalistic theme. 

What I have learnt : Through using advanced equipment such as the light sources, reflectors and plain backgrounds, I was able to become more experienced and confident in using the pieces after experimenting with them. 

TEXTUAL ANALYSIS 2 : the Body is a Blade - Japanese Breakfast

 Link to music video the body is a blade music video

- I have chosen this video in particular as a case study because of it's aesthetics, location and shots which are similar to the ideas I have in mind for my final product.

- From analyzing this video, I have developed a clearer understanding of how my video will look; as I will incorporate some of the mixed media elements into my video

for a better view > Case study two : the body is a blade - japanese breakfast 

TEXTUAL ANALYSIS 1 : Care-Beabadoobee

  Link to music video Care- Beabadoobee

- I have chosen this artist and their video for my case study mostly because of it's intertextual references and how well it reflects the genre ; indie, alternative rock 

- I also decided to look further into the artists social media personna and the marketing of the video across these platforms. It was interesting to see what makes up an engaging social media account with fans.

- This artist in particular does a great job in targetting it's audience through merchandise and social media

for a better view > Case study one care beabadoobee mv